WINNER of the International Fashion Exchange Program
Last week the Jury met and interviewed each of the Top 5 finalists and we're now happy to announce the recipient of our first ever international fashion exchange programme: Riyaadh Ismail. During his interview, Riyaadh stood out significantly and impressed the Jury with his backstory and motivation which aligned closely with Daily Paper's.
Riyaadh began by upcycling unconventional materials into complete garments, and later creating smaller capsule collections. In January 2021 Riyaadh founded Riyaadhs Yaad, a luxury streetwear brand with its core beliefs derived from Islam, and its main ideology stemming from South African culture story-telling through finely crafted, innovated garments. We look forward to having Riyaadh with us for a month.